Ideally, we would be able to assign each product a tag that would change this drop down to a designate page. In this case, it would be a page with links recipes in which this product was mentioned. Or to feeds about olive oil. This would be visual, not text based.
It would have to be designed and then handed over to a developer to make it work.
Ideally we have FEATURED RECIPES for all pantry, and SET THE TABLE for all homeware, each showing places on the main feed where the product has been used.